Hi, I'm Alex Nelson - Fractional COO & Growth Advisor | Tech-Enabled Consumer Growth Businesses at Self-employed
I thrive on blending strategic foresight with engineering rigor to drive scalable, profitable growth in tech-enabled consumer businesses. I partner with investors and teams to diagnose challenges, seize opportunities, and optimize operations for impactful revenue increases.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Managed direct-to-consumer brands like Beer Hawk and PerfectDraft for AB InBev, driving significant growth and leading regional operations.
Operates as a fractional COO and growth advisor, applying expertise to multiple tech-enabled consumer businesses.
Can help others by providing strategic guidance on scaling operations and commercial functions for profitable growth.
๐ Career trajectory
Strategic Leadership at AB InBev
Managed direct-to-consumer brands like Beer Hawk and PerfectDraft, driving significant growth and leading regional operations.
โฆ DTC
โฆ P&L Management
โฆ Leadership
Operating Partner @ Bain Capital (Private Equity)
Investor within the Private Equity group focused on Portfolio Operations, including strategic initiatives and operational oversight to drive value creation.
โฆ Corporate Strategy
โฆ Executive Leadership
Independent Growth Advisor
Now operating as a fractional COO and growth advisor, applying expertise to multiple tech-enabled consumer businesses.
โฆ Fractional Executive
โฆ Advisory
โฆ Growth Strategy
๐ช๐ป Superpowers
Growth Architect for Consumer Brands
Scaling businesses to exceed $100M in revenue.
โฆ Drove >2x annual revenue growth in hyper-growth phases.
โฆ Operated across 35+ businesses in 15 countries.
โฆ Expert in navigating complex international markets.
Operational Efficiency Engineer
Optimizing unit economics during rapid scaling.
โฆ Delivered $15M+ in direct cost savings.
โฆ Enhanced profitability alongside top-line growth.
โฆ Applied systems-thinking to operational models.
Tech-Commercial Bridge Builder
Translating strategy into measurable revenue impact.
โฆ Led teams of 350+ including 50+ engineers.
โฆ Ensured technical execution aligns with commercial goals.
โฆ Built platforms to support efficient, scaled delivery.
I'm excited about
โฆ Seeking to connect with innovative founders and forward-thinking investors.
โฆ Eager to explore emerging trends in tech-enabled consumer markets.
โฆ Looking for opportunities to drive impactful growth strategies.
I can help with
โฆ Provide strategic guidance on scaling operations and commercial functions.
โฆ Offer expertise in optimizing unit economics and P&L management.
โฆ Help diagnose business challenges and refine value propositions.
I would love your help on
โฆ Insights into novel technologies disrupting consumer markets.
โฆ Introductions to ambitious founders in the e-commerce space.
โฆ Opportunities to collaborate on high-growth potential ventures.
