Hi, I'm Eshan Ponnadurai - Vice President, Marketing | Forbes Top 50 CMO
I thrive on crafting resonance and driving behavioral change through deeply impactful brand narratives. I love transforming insights into campaigns that connect emotionally and make a real difference, especially in fast-paced, innovative environments.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Pioneered award-winning global marketing campaigns for P&G brands like SK-II and Olay across APAC.
Currently leads global consumer marketing strategies for Meta, impacting millions worldwide.
Can provide strategic guidance on global brand positioning and mentorship on building impactful marketing teams.
🚀 Career trajectory
Brand Foundations
Began career at Procter & Gamble, building foundational skills in brand management for healthcare and luxury beauty.
✦ Assistant Brand Manager
✦ Brand Manager
✦ Regional Brand Manager
Global Marketing Leadership
Transitioned to broader marketing leadership roles, managing global brands and driving strategic initiatives.
✦ Global Marketing
✦ Brand Strategy
✦ Marketing Communications
Tech Industry Impact
Currently leading consumer marketing at Meta, shaping global strategies and impacting millions of users.
✦ Vice President
✦ Consumer Marketing
✦ Digital Strategy
Philanthropic Engagement
Serves on the Board of Trustees for Village Community School, contributing to educational initiatives.
✦ Board Member
✦ Community Impact
✦ Education
💪🏻 Superpowers
Global Brand Architect
Transforming consumer behavior through integrated marketing.
✦ Pioneered campaigns for P&G brands like SK-II and Olay across APAC.
✦ Drove global marketing strategies for leading tech and beauty giants.
✦ Leveraged consumer insights to create impactful brand narratives.
Innovation Catalyst
Spearheading creative ideas in tech and consumer goods.
✦ Developed product designs and led development cycles.
✦ Expertise in digital marketing, including video and social media.
✦ Translated complex product features into compelling consumer benefits.
Cross-Cultural Marketing Leader
Navigating diverse markets with nuanced brand approaches.
✦ Managed regional and local marketing initiatives in Asia and beyond.
✦ Experience in beauty, health, tech, content, travel, and music sectors.
✦ Fosters collaboration across global, regional, and local teams.
I'm excited about
✦ Exploring new frontiers in digital marketing and consumer engagement.
✦ Connecting with leaders in innovative tech and brand building.
✦ Discovering strategies to drive large-scale behavioral change.
I can help with
✦ Offer strategic guidance on global brand positioning and marketing.
✦ Share insights on effective consumer engagement in the digital space.
✦ Provide mentorship on building impactful, cross-functional marketing teams.
I would love your help on
✦ Ideas for fostering community within large-scale platforms.
✦ Insights into emerging trends in AI-driven marketing.
✦ Connections with thought leaders in brand experience design.
