Hi, I'm Felipe Hoffa - Data and AI Advocate at Geotab | Ex-(Google BigQuery, Snowflake)
I thrive on bridging complex data and AI technologies with practical application, empowering developers and businesses. My passion lies in driving insights and fostering innovation, especially within the future of mobility data.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Drove the meteoric rise of Google BigQuery, a foundational data technology.
Currently shaping the future of mobility data and AI at Geotab.
Can help others by advising on scaling data platforms and developer relations.
🚀 Career trajectory
Engineering Foundations
Began as a Software Engineer at Google, building core infrastructure.
✦ Software Engineering
Data Platform Architect
Played a pivotal role in the growth of Google BigQuery and Snowflake.
✦ BigQuery
✦ Snowflake
✦ Data Platforms
Advocacy & Vision
Transitioned to Developer Advocacy, focusing on inspiring data insights.
✦ Developer Advocacy
✦ Data Strategy
✦ AI
Future of Mobility Data
Currently driving data and AI advocacy at Geotab.
✦ Geotab
✦ Data Advocacy
✦ AI
💪🏻 Superpowers
Data Platform Pioneer
Shaped foundational data technologies.
✦ Drove the meteoric rise of Google BigQuery.
✦ Influenced data strategy at Snowflake.
✦ Bridging complex tech to practical use.
Global Developer Evangelist
Inspiring the world with data.
✦ Speaks on stages worldwide about data insights.
✦ Top expert on Stack Overflow for key data platforms.
✦ Active community educator across platforms.
Bridging Engineering & Advocacy
Translating technical depth into adoption.
✦ Software engineering roots inform advocacy.
✦ Translates complex AI/data concepts clearly.
✦ Focuses on unlocking new data insights.
I'm excited about
✦ Connecting with innovators shaping the future of AI and data.
✦ Exploring new communities focused on cloud-native architectures.
✦ Discovering emerging trends in data governance and privacy.
I can help with
✦ Advising on strategies for scaling data platforms.
✦ Sharing insights on developer relations and community building.
✦ Providing guidance on articulating complex data concepts.
I would love your help on
✦ Identifying emerging AI applications in the mobility sector.
✦ Finding collaborators for open-source data projects.
✦ Connecting with thought leaders in data ethics.
