Hi, I'm Haley Prasad - Consumer Product Marketing Lead @ YouTube TV at YouTube
I thrive on connecting consumers with innovative products as a Consumer Product Marketing Lead at YouTube TV. My passion lies in crafting compelling narratives and driving growth through data-informed strategies in the dynamic world of streaming entertainment.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Developed targeted marketing campaigns for YouTube TV product launches.
Currently leads consumer product marketing strategy for YouTube TV.
Can help others by advising on go-to-market strategies for digital products.
🚀 Career trajectory
Leadership in Consumer Product Marketing
Currently leading consumer product marketing efforts, shaping the strategic direction and execution for YouTube TV's user-facing features.
✦ Consumer Marketing
✦ Product Leadership
💪🏻 Superpowers
Strategic Go-to-Market Architect
Designing and executing impactful product launches.
✦ Spearheaded launch strategies for key YouTube TV features.
✦ Developed comprehensive go-to-market plans that drove adoption.
✦ Translated product vision into actionable marketing initiatives.
Data-Driven Marketing Innovator
Leveraging insights for optimal campaign performance.
✦ Applied Google Analytics and Adwords expertise to marketing efforts.
✦ Continuously optimized campaigns based on performance metrics.
✦ Identified new opportunities for product visibility and reach.
