Hi, I'm Haniel Zadok - Senior Associate at IPG Mediabrands
I'm a Senior SA360 Consultant passionate about transforming digital marketing through data and strategy. I thrive in dynamic environments where I can build scalable, high-ROI solutions, leveraging my ex-Google expertise to drive measurable business impact.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Previously worked at Accenture as a Technical Support Analyst and Digital Marketing Advisory Associate.
Currently a Senior SA360 Consultant at IPG Mediabrands focused on Martech strategy.
Can help others by driving high-ROI digital strategies and optimizing paid search campaigns.
🚀 Career trajectory
Foundation in Tech Support
Began career in technical support at Accenture, building a strong analytical and problem-solving foundation.
✦ Technical Support
✦ Problem Solving
✦ Accenture
Transition to Digital Marketing
Moved into Digital Marketing Advisory at Accenture, focusing on strategic client solutions and early Martech exploration.
✦ Digital Marketing
✦ Advisory
✦ Accenture
Specialization in SEM and SA360
Currently driving high-ROI digital strategies as a Senior SA360 Consultant, focusing on performance and scalability.
✦ SEM
✦ SA360
✦ Performance Marketing
✦ IPG Mediabrands
💪🏻 Superpowers
Paid Search Mastery
Driving significant ROI through expert SEM and SA360 strategy.
✦ Optimize Google, Microsoft, and Apple Ads campaigns for maximum performance.
✦ Leverage SA360 for advanced cross-channel campaign management and insights.
✦ Translate data analytics into actionable strategies for high-impact growth.
Martech Integration
Bridging technology and marketing for scalable business solutions.
✦ Develop and implement effective Martech strategies aligned with business goals.
✦ Ensure seamless integration of advertising platforms and analytics tools.
✦ Focus on building robust systems for long-term digital marketing success.
Strategic Leadership
Guiding digital marketing initiatives with data-driven decision-making.
✦ Lead and inspire teams to achieve ambitious performance marketing targets.
✦ Provide clear, concise strategic recommendations to stakeholders.
✦ Foster a culture of continuous improvement and data-backed execution.
I'm excited about
✦ Connecting with fellow Martech leaders to share insights on scalable digital strategies.
✦ Discovering innovative approaches to paid search optimization and data utilization.
✦ Exploring opportunities for collaboration on high-impact digital transformation projects.
I can help with
✦ I can help teams optimize their paid search campaigns for improved ROI and efficiency.
✦ I offer strategic guidance on Martech stack selection and implementation.
✦ I provide data-driven insights to inform and shape digital marketing strategies.
I would love your help on
✦ I'm looking for innovative ideas on leveraging AI in SEM for predictive targeting.
✦ Seeking connections with experts in emerging digital advertising platforms.
✦ Interested in understanding best practices for cross-functional team collaboration in Martech.
