Hi, I'm Julie Mossler - Founder of Common Fortune | 4x CMO | Brand & Crisis Advisor to C-Suite | Demystifying Marketing for Frontier Tech Founders
I thrive on igniting growth for frontier tech companies, translating complex innovations into compelling global narratives. With 20+ years in hypergrowth startups, I build authentic brands and drive revenue, passionate about developing talent at the pace of innovation.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Led global marketing and communications for Waze across 130+ countries, developing a playbook for international growth.
Currently serves as Founder & CMO of Common Fortune, advising frontier tech startups in AI and Web3.
Can help others by providing strategic brand and marketing counsel to frontier tech founders navigating hypergrowth.
🚀 Career trajectory
Early Marketing & Comms
Grew with fast-paced companies like Groupon, shaping comms during IPO and navigating controversial categories.
✦ IPO
✦ Consumer Marketing
✦ Public Relations
Global Brand Leadership
Established integrated marketing at Sportradar and led global marketing for Waze, impacting mobility in over 130 countries.
✦ Global Strategy
✦ Brand Management
✦ Partnerships
Web3 & AI CMO
Drove marketing and comms for crypto investment firms and blockchain ecosystems, advising portfolio companies.
✦ Crypto Marketing
✦ AI Strategy
✦ Venture Capital
Founder & Advisor
Launched Common Fortune to counsel founders at the edge of technology, building brands and driving growth.
✦ Entrepreneurship
✦ Advisory
✦ Frontier Tech
💪🏻 Superpowers
Brand Architect for Frontier Tech
Translating complex innovations into compelling global narratives.
✦ Crafted brand strategies for category-defining companies.
✦ Managed brand reputation during high-stakes events like IPOs and acquisitions.
✦ Specializes in distilling complex technology into clear, revenue-driving stories.
Hypergrowth Marketing Navigator
Proven ability to scale marketing efforts internationally.
✦ Led global marketing and communications for Waze across 130+ countries.
✦ Developed playbook for international growth and market entry.
✦ Experience in crisis management and navigating regulatory landscapes.
Crypto & AI Marketing Pioneer
Driving adoption for emerging technologies.
✦ Served as CMO for crypto-native firms like CoinFund and Metaplex.
✦ Advanced blockchain adoption through strategic marketing initiatives.
✦ Advised numerous Web3 and AI startups on growth and communication.
I'm excited about
✦ Connect with innovators and founders shaping the future of technology.
✦ Explore potential collaborations within the AI and Web3 ecosystems.
✦ Discover emerging trends and strategies in brand building and growth marketing.
I can help with
✦ Offer strategic brand and marketing counsel to frontier tech founders.
✦ Provide expertise in navigating hypergrowth and international market entry.
✦ Share insights on building authentic brands through narrative and community.
I would love your help on
✦ Recommendations for emerging talent in marketing and communications.
✦ Introductions to VCs and strategic partners in AI and Web3.
✦ Insights into new consumer behaviors and adoption patterns for new technologies.
