Hi, I'm Monica Bagagem - CMO & Late Co-Founder @ Volup | Ex-Google
I'm driven by transforming chaos into efficiency and building brands from scratch. I thrive in fast-paced environments, figuring things out, and turning innovative ideas into tangible results. Let's connect and build something great!
At a glance
Curated signals on strengths, focus areas, and how they can help.
Established a new thought leadership brand for designers at Google.
Serving as Fractional CMO and Co-Founder, applying extensive experience to build and scale new ventures.
Can provide strategic guidance on brand building and scaling.
🚀 Career trajectory
Foundational Growth at Google
Developed core brand and marketing skills across diverse product groups, leading global campaigns and content strategies.
✦ Brand Marketing
✦ Content Strategy
✦ Global Campaigns
✦ B2C Growth
Building from the Ground Up
Established and led B2C brand and communications departments, creating new departments and driving significant user acquisition.
✦ Startup Leadership
✦ Brand Building
✦ Department Creation
✦ User Acquisition
Scaling Tech & Community Ventures
Currently serving as CMO and Co-Founder, applying extensive experience to build and scale new ventures.
✦ Co-Founder
✦ CMO
✦ Tech Scaling
✦ Community Brands
💪🏻 Superpowers
Brand Strategy Architect
Masterfully crafts and executes roadmaps for impactful brand growth.
✦ Built B2C brand, PR, and product marketing from scratch at Simple App.
✦ Developed integrated campaigns for ~90 cultural moments at Google.
✦ Established a new thought leadership brand for designers at Google.
Content & Community Cultivator
Leverages organic channels to amplify stories and build engaged audiences.
✦ Produced and localized tech-for-good stories reaching over 3M viewers.
✦ Grew newsletter subscribers ~30% MoM for Google for Developers.
✦ Curated Google's AI narrative for the Chinese market.
Operational Efficiency Driver
Transforms organizational chaos into streamlined marketing operations.
✦ Managed $6M revenue and comms strategy for Google's flagship event.
✦ Set up acquisition channels delivering 52% YoY growth for Google Ads.
✦ Led go-to-market plans driving 40% of app downloads for Google Hangouts.
I'm excited about
✦ Connecting with fellow innovators and builders in the tech space.
✦ Discovering emerging trends and collaborative opportunities.
✦ Finding strategic partners for future growth initiatives.
I can help with
✦ Provide strategic guidance on brand building and scaling.
✦ Share expertise in creating effective content marketing strategies.
✦ Offer insights into optimizing marketing operations for efficiency.
I would love your help on
✦ Insights into the latest advancements in AI and its market applications.
✦ Connections with potential collaborators in the wellness tech sector.
✦ Feedback on novel approaches to community engagement.
