Hi, I'm Michelle Sarlo - Founder & President of Lillotte | AdTech vet and strategic leader driving business transformation, product innovation, go-to-market strategy & operational efficiencies | Amazon, Google, NBCU & Ogilvy alum.
I thrive on transforming digital advertising and AdTech through data-driven strategies, building high-performing global teams. My passion lies in driving innovation and operational excellence, and I'm energized by mentoring women and allies to achieve leadership success. Let's connect!
At a glance
Curated signals on strengths, focus areas, and how they can help.
Led global AdTech operations and customer success at industry giants like Amazon and Google.
Founded Lillotte to drive business transformation and serves as a Fellow at 92Y Women inPower.
Can help others by offering strategic guidance on go-to-market plans and mentorship for women in tech leadership.
🚀 Career trajectory
Foundation in Digital Marketing & AdTech
Began career at Ogilvy and NBCUniversal, building a strong base in digital marketing and advertising technologies.
✦ Digital Marketing
✦ AdTech
✦ Advertising
Scaling Global Success at Tech Giants
Led customer success and global teams at Google, focusing on display, programmatic, and customer experience.
✦ Customer Success
✦ Global Teams
✦ Programmatic
Driving AdTech Solutions at Amazon
Served as Global Director of Ad Tech Services & Solutions, leading teams to optimize advertiser reach through Amazon DSP.
✦ Amazon
✦ AdTech
✦ Global Leadership
✦ DSP
Entrepreneurial Transformation & Mentorship
Founded Lillotte to drive transformation and continue as a Fellow at 92Y Women inPower, focusing on leadership development.
✦ Transformation
✦ Founder
✦ Mentorship
✦ 92Y Women inPower
💪🏻 Superpowers
Global AdTech Transformation Leader
Driving innovation and performance across major platforms.
✦ Transformed global AdTech operations at Amazon and Google.
✦ Specialized in data-driven go-to-market strategies.
✦ Built and led high-performing, diverse global teams.
Cross-Sector Leadership Catalyst
Empowering future leaders through mentorship and advocacy.
✦ Fellow at 92Y Women inPower, supporting women's advancement.
✦ Leverages 20+ years of experience for guidance and advocacy.
✦ Focuses on community building for women and allies.
Operational Excellence Architect
Translating complex data into tangible business outcomes.
✦ Expert in operational excellence and business transformation.
✦ Proven ability to deliver exceptional business results.
✦ Skilled in developing actionable solutions from insights.
I'm excited about
✦ Seeking to connect with innovators shaping the future of digital advertising and AI.
✦ Eager to explore collaborations on transformational business initiatives.
✦ Looking to expand my network of fellow leaders and industry disruptors.
I can help with
✦ Offer strategic guidance on go-to-market plans and operational improvements.
✦ Provide mentorship for advancing women and allies in tech leadership.
✦ Share insights on scaling AdTech solutions and global team management.
I would love your help on
✦ Insights into emerging AI applications within AdTech.
✦ Connections with venture capitalists focused on media tech.
✦ Opportunities to advise early-stage startups in digital transformation.
