Hi, I'm Saumya Goila - Digital & Performance Marketing |Ex- The Economist | Ex-Google | Ex-Charles & Keith | Ex-Agencies
I thrive on architecting global Go-To-Market strategies and leading performance marketing for B2B and B2C brands. My passion lies in driving measurable business growth through innovative, data-driven solutions, especially in dynamic, multi-cultural environments where I can lead cross-functional teams to achieve ambitious goals.
At a glance
Curated signals on strengths, focus areas, and how they can help.
Interned at LG Electronics, gaining foundational experience in the tech industry.
Currently leads global Go-To-Market strategies and performance marketing for B2B/B2C brands.
Can help others by sharing insights on scaling performance marketing for global brands.
🚀 Career trajectory
Agency Foundations
Began career in media agencies, building core expertise in marketing strategy and client relations.
✦ Media Agencies
✦ Client Relations
Global Brand Leadership
Transitioned to client-side roles, leading digital strategy and performance marketing at global brands.
✦ Charles & Keith
✦ The Economist
✦ Digital Strategy
✦ Performance Marketing
Fractional Marketing Expertise
Currently applying extensive experience as a Fractional Head of Digital Marketing and Performance Marketing.
✦ Rewardz
✦ Portl
✦ Fractional CMO
💪🏻 Superpowers
Global Performance Marketing Architect
I design and implement data-driven marketing strategies to achieve global business objectives.
✦ Developed Go-To-Market strategies for global brands across B2B and B2C sectors.
✦ Managed large-scale marketing campaigns across diverse international markets.
✦ Focused on delivering measurable media solutions and business growth.
Cross-Functional Team Orchestrator
I excel at leading diverse, multi-location teams to unified success.
✦ Led large teams within multi-cultural, global organizations.
✦ Fostered collaboration to deliver successful, innovative campaigns.
✦ Drove client growth through strategic alignment and clear objectives.
Digital Innovation Catalyst
I leverage emerging trends and creative thinking to fuel market share expansion.
✦ Specialized in digital marketing and brand development for global brands.
✦ Applied creative thinking to drive innovation and increase market share.
✦ Continuously informed by industry trends to maintain competitive edge.
I'm excited about
✦ Connecting with forward-thinking leaders to explore innovative partnership opportunities.
✦ Discovering emerging platforms and technologies to enhance digital marketing strategies.
✦ Seeking collaborations that drive significant market growth and brand impact.
I can help with
✦ Share insights on scaling performance marketing efforts for global brands.
✦ Provide strategic guidance on developing effective Go-To-Market plans.
✦ Offer expertise in building and leading high-performing marketing teams.
I would love your help on
✦ Identify potential strategic partners for co-marketing initiatives.
✦ Connect with specialists in emerging digital advertising technologies.
✦ Find opportunities to mentor aspiring digital marketing professionals.
